Summary
About the Role
Key Responsibilities :
- Proactively execute accurate market and product analyses leveraging various sources, including market reports, customer surveys, and internal databases to assess the market, competition, and brands at national, provincial, and regional levels.
- Utilize data visualization tools and technologies to simplify complex data, generating reports, presentations, and visual insights that clearly demonstrate market trends, brand performance metrics, and innovative developments, empowering decision-making within the therapeutic team(s).
- Ensure quality and accuracy of data, data collection and analyses.
- Knowledge of statistical analysis and forecasting methods (regression analysis, time series analysis, trend forecasting) to support the development of robust and accurate business forecasts.
- Support Market Insights Manager in conducting comprehensive market research and analysis to identify industry trends, customer preferences, and competitor activities and support development of forecast models to help predict future demand based on the outcome of the analysis.
- Develop and maintain a market intelligence database, including competitor profiles, customer segmentation data, and industry benchmarks.
- Collaborate with cross-functional teams, including for example marketing, sales, data and medical to cross-pollinate understanding and intricacies behind the data itself.
- Collaborate with other analysts and market insights managers to ensure best practice sharing and consistency and standardization in analytics.
Essential Requirements :
- Bachelor’s or Master’s degree in mathematics, science, statistics, pharmacology, marketing, business administration, data science, market research, or a related field. Master's degree preferred.
- High proficiency in Windows/Microsoft Office (especially with Excel and PowerPoint) is required, basic knowledge of SQL, relational databases for querying and manipulation and data visualization and reporting tools (such as Power BI) is an asset.
- Strong ability to interpret and manipulate large, multi-dimensional data sets, leveraging a strong curiosity for data to convert complex information into actionable insights and recommendations for non-technical stakeholders.
- Experience in a similar position in analytics, marketing/market research, or consulting within the Canadian pharmaceutical industry and working knowledge of IQVIA Services (TSA, CDH, GPM, Xponent, NBRx, Rx Dynamics, PharmaStat, etc.) are assets.
- Strong project management and organizational skills, with the ability to handle multiple priorities and meet deadlines without compromising on quality or timelines; outstanding attention to detail is crucial.
Desirable Requirements :
- Strategic agility and self-development: the successful candidate has broad knowledge and perspective; is future oriented; can clearly articulate a vision and possibilities; and has a strong desire to deepen or broaden skill sets through feedback and development.
- Bilingual (English & French).
Why Novartis: Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that change patients’ lives. Ready to create a brighter future together? https://www.novartis.com/about/strategy/people-and-culture
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