REQ-10016907
Jul 23, 2024
Mexico

Summary

• Gerentes de marcas locales O especialistas globales / regionales / locales en sub-función dentro de una sub-función de marketing específica. •Definir la estrategia de productos de acuerdo con la gestión local y el departamento de marketing global, e implementar planes/proyectos tácticos de apoyo.

About the Role

Key responsibilities

  • Provide strategic direction to peers and team members to inform and drive brand growth, including making trade-off decisions and recommending priority activities and investment based on commercial value
  • Ensure appropriate market analysis and competitive benchmarking is conducted to inform marketing programs and tactics
  • Partner with Patient & HCP marketers to drive excellence in developing the lead as-set for HCP
  • Partner with Senior Marketing Strategy Lead on the management of brand lifecycle planning, long-range financial planning, and financial forecasting requirements
  • Support the development of the marketing strategy, priorities, and activities for one or more segments or channels; drive and measure brand performance; and effectively drive customer engagement across multiple stakeholders that are core to brand success
  • Support alignment and coordination of field strategy with Customer Engagement
  • Maintains appropriate and efficient relationships with agency partners to ensure execution towards objectives
  • Execute or advise on execution of marketing strategies and tactics by channel / stakeholder aligned with the marketing strategic imperatives and grounded in insights

Essential requirements

  • Marketing, Industrial Engineering or Business Administration degree. Medical or Health career background is desirable
  • 5 years’ experience in Marketing and/or Sales roles within the pharmaceutical industry leading strategies and teams for Specialty Care, preferably with Oncology and/or Hematology products
  • Launch and Access experience is a plus
  • Proven understanding of healthcare system
  • English proficiency advanced
  • Cross-functional collaboration
  • Strategic mindset / agile learning / strong leadership
  • Availability to travel up to 50% of the time

Why Novartis?

Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating,
supporting and inspiring each other. Combining to achieve breakthroughs that change patients’ lives. Ready to create a brighter future together?https://www.novartis.com/about/strategy/people-and-culture

Benefits and rewards

Read our handbook to learn about all the ways we’ll help you thrive personally and professionally: https://www.novartis.com/careers/benefits-rewards

Commitment to Diversity and Inclusion
Novartis is committed to building an outstanding, inclusive work environment and diverse teams' representative of the patients and communities we serve.

Join our Novartis Network

Not the right Novartis role for you? Sign up to our talent community to stay connected and learn about suitable career opportunities as soon
as they come up: https://talentnetwork.novartis.com/network

Why Novartis: Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that change patients’ lives. Ready to create a brighter future together? https://www.novartis.com/about/strategy/people-and-culture

Join our Novartis Network: Not the right Novartis role for you? Sign up to our talent community to stay connected and learn about suitable career opportunities as soon as they come up: https://talentnetwork.novartis.com/network

International
Innovative Medicines
Mexico
INSURGENTES
Marketing
Full time
Regular
No

Ajustes de accesibilidad

Novartis tiene el compromiso de trabajar y proporcionar adaptaciones razonables para personas con discapacidad. Si, debido a una condición médica o discapacidad, necesita una adaptación razonable para cualquier parte del proceso de contratación, o para des empeñar las funciones esenciales de un puesto, envíe un correo electrónico a [email protected] y permítanos conocer la naturaleza de su solicitud y su información de contacto. Incluya el número de posición en su mensaje.

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REQ-10016907

Marketing Manager

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