Summary
About the Role
Major accountabilities:
- Prepares content of Integrated Brand Teams and Launch Teams.
- Responsible for execution, monitoring and analysis of the agreed tactical plans in order to ensure the growth of the brand(s) -Lead the development of promotional activities in line with internal SOPs and Code of Conduct guidelines.
- Monitor and control brand budgets, forecasts and expenses and assess the marketing mix of the product to evaluate cost effectiveness and results.
- Identifies area market insights and opportunity via customer interactions -Executes central marketing activities as well as regional initiated marketing activities -Monitors product performance and external environment using appropriate tools and taking corrective action if required to meet business objectives -Collaborate with Marketing and Medical teams to maximize activities: -Scout centers, KOLs and OLs by disease within assigned territory -Identify specific needs for each segment of patients and the implications of the disease for each of them within assigned territory
Minimum Requirements:
- Bachelor's degree in Marketing, Business, or a related field. Advanced degree preferred.
- Previous marketing experience in the pharmaceutical industry, with a focus on product management and strategic planning.
- Proven track record of successful product launches and marketing campaigns.
- In-depth knowledge of the pharmaceutical industry, therapeutic areas, and market dynamics.
- Excellent analytical and strategic thinking abilities, with the ability to make data-driven decisions.
- Exceptional communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and build relationships with key stakeholders.
- Strong project management skills, with the ability to prioritize and manage multiple projects simultaneously.
If you are a seasoned marketing professional with a passion for the pharmaceutical industry, we invite you to apply for the position of Product Manager at Novartis Pharmaceuticals. Join us in our mission to reimagine medicine and make a positive impact on patients' lives.
Why Novartis: Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that change patients’ lives. Ready to create a brighter future together? https://www.novartis.com/about/strategy/people-and-culture
Join our Novartis Network: Not the right Novartis role for you? Sign up to our talent community to stay connected and learn about suitable career opportunities as soon as they come up: https://talentnetwork.novartis.com/network
Novartis is committed to building an outstanding, inclusive work environment and diverse teams' representative of the patients and communities we serve.
